If you have an art or a craft and you dream about starting your own home-based or small business, this is the course for you! You'll learn how to start your own arts and crafts business from a professional artist. You'll discover how to find your niche within your chosen craft and how to create your own unique business identity. You'll also see what makes marketing in the arts and crafts business different from marketing in most other enterprises, and you'll find a sales approach that meshes with your personality and preserves your creative integrity.
You'll get insider secrets too, learning how to find and get into the best craft shows, as well as design booths that really draw customers in. You'll also discover how to price your work effectively so you can set yourself up for success whether you're selling through craft shows, in galleries, online, or even in your own retail store.
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