Marketing

Marketing

This four hour program was created for individuals who want to know more about marketing. The program will provide a fundamental understanding of marketing, including the basic marketing concepts and a working definition of marketing, then go on to explore in detail marketing opportunities, the marketing mix or the four Ps (price, product, promotion, and place), market research, target marketing, and customer service.

Target Audience:
Managers, business owners, employees of public and private sector organizations of any size including non-profit and profit, marketing students, anyone seeking a career in marketing, volunteers.
90 days Access / 4 Course Hrs
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  • Details
  • Requirements

Details

This four hour program was created for individuals who want to know more about marketing. The program will provide a fundamental understanding of marketing, including the basic marketing concepts and a working definition of marketing, then go on to explore in detail marketing opportunities, the marketing mix or the four Ps (price, product, promotion, and place), market research, target marketing, and customer service.

Target Audience:
Managers, business owners, employees of public and private sector organizations of any size including non-profit and profit, marketing students, anyone seeking a career in marketing, volunteers.

Enrollment Options:
Self-Paced
90 days Access Course Code: T3197
No Instructor, Start Anytime
$75.00 USD

Requirements

Our courses are optimized to run on a PC with Windows 98 or higher equipped with Internet Explorer 5.5 or later and connected to the Internet. Ensure you have no pop-up blockers installed. Pentium class computer. 266 MHz processor (300+ MHz recommended). 32 MB RAM (64 MB recommended). Any Windows Based Operating System. SVGA monitor capable of 16-bit colour and 800 x 600 screen resolution. Sound card with speakers or headphones. Internet Explorer 5.5 or greater, or Netscape 7 or greater. Some courses require the Macromedia Flash 6 Player or Shockwave Player. Both players are downloadable for FREE. Minimum 56.6 Kbps Internet connection (High Speed cable, DSL-class or broadband access recommended).