Most new sales reps are intimidated by the thought of prospecting. In today's lesson, you'll gain the basic tools that you need to excel at the art of prospecting to help you become the best prospector in your company. There are a variety of ways to prospect, including using the phone, direct mail, faxing, e-mails, and old-fashioned cold calling. You'll explore the basic components of each in this lesson, and you'll learn how to maximize your time while prospecting. After today's lesson, you'll see that prospecting isn't just easy to do—it can also be quite enjoyable!