Fundamentals of Professional Writing
This professional writing course focuses on building strong business writing skills to boost your professional effectiveness, focusing on clear, concise, and persuasive communication across multiple document types. Through practical, real-world examples, you will develop strategies for writing emails, reports, digital content (web, social, and mobile), and other common workplace communications.
Course content also covers how to leverage modern tools, including AI, to write more efficiently, tailor messages to varied audiences, and deliver polished content that achieves results.
Fundamentals of Professional Writing
Details + Objectives
Course code: bwc
This professional writing course is designed to help you strengthen your writing skills and enhance your professional impact. You will learn effective strategies for crafting clear, concise, and compelling written communication, including emails, reports, proposals, and digital content.
Through practical guidance and the introduction of modern tools such as AI, you will gain techniques to improve efficiency, accuracy, and clarity. Whether you work in administration, engineering, leadership, or any other field, this online business writing course will help you recognize and correct common writing challenges, adapt messages for diverse audiences, and produce polished documents that inform, engage, and drive meaningful results.
What you will learn
- Analyze audiences and contexts to select appropriate message structures, tones, and styles for professional communication
- Apply clear, concise writing strategies to simplify complex ideas and improve clarity, effectiveness, and impact
- Use grammatical, formatting, and visual standards to produce polished, accessible, and bias-free professional documents
- Evaluate and ethically use digital platforms and AI tools for researching, drafting, editing, and revising professional content
- Develop effective revision and self-editing practices, incorporating feedback and adapting writing for web, social, and mobile platforms
How you will benefit
- Communicate your writing effectively and professionally to desired target audience(s) with ease
- Translate your ideas clearly and concisely, making your messages more digestible and understood
- Gain the skills to deliver well-structured documents that meet grammar, formatting, and accessibility guidelines
- Improve efficiency and confidence by ethically using digital platforms and AI tools to enhance your content at all stages of creation
- Stand out to colleagues, clients, and employers with more refined business writing skills that allow you to adapt content for multiple platforms (web, mobile, social)
How the course is taught
- Instructor-Moderated online course
- 6 Weeks access
- 24 course hours
Instructors & Support
Ann Linquist
Ann Linquist is a continuing education instructor on college campuses, at corporations, and with non-profit organizations. She has helped thousands of adults learn to tackle their writing tasks with enthusiasm. Having written everything from novels to newsletters, articles to ad copy, Linquist is able to address the writing needs of each individual. The breadth of her background ensures a powerful, involving learning experience that builds on the strengths of each participant.
Instructor Interaction: The instructor looks forward to interacting with learners in the online moderated discussion area to share their expertise and answer any questions you may have on the course content.
Requirements
Prerequisites:
There are no prerequisites to complete this course.
Requirements:
Hardware Requirements:
This course can be taken on either a PC, Mac, or Chromebook device.
Software Requirements:
- PC: Windows 10 or later operating systems.
- Mac: OS 10.6 or later.
- Browser: The latest version of Google Chrome or Mozilla Firefox is preferred. Microsoft Edge and Safari are also compatible.
- Microsoft Word Online
- Adobe Acrobat Reader
- Software must be installed and fully operational before the course begins.
- Other: Email capabilities and access to a personal email account.
Instructional Material Requirements:
The instructional materials required for this course are included in enrollment and will be available online.