Course Code: GES403
Begin the course by learning about business fundamentals and what it takes to become a fitness manager.
Learn the key manager skill sets and understand sales and marketing techniques.
Cover the major types of financial statements, budgetary and forecasting needs, and the basics of the federal tax system. Apply financial and accounting principles needed to start a fitness business
Understand the consumer buying behaviors in the fitness industry, know how to transform customer satisfaction to customer loyalty, and understand what draws customers to a particular club service.
Master an understanding of the role of the human resources department, the job description of a fitness professional, staff development, and customer service techniques.
Complete the course with an optional field internship in fitness business management. The internship lasts for a total of six weeks and 60 hours with professional in the fitness and health industry for a practical experience working with members at fitness facilities and health centers.
Ken Baldwin, M.ED., ACSM-H/FI has been involved in the fitness, wellness, and education profession for over 10 years. He is the senior editor, content expert, and lead author for ACSM’s Resources for the Personal Trainer Textbook, Second Edition.” He was chair of IDEA's National Personal Trainer Committee and chair of the Senior Fitness Subcommittee for the Massachusetts Governor's Committee on Physical Fitness and Sports. He serves on national committees for the American College of Sports Medicine (ACSM), AAHPERD, and the Medical Fitness Association. His background includes operating and managing a personal training company, consulting at corporations, and lecturing at international conferences, public events, national conventions.
Students are required to have CPR certification and approval by the program coordinator prior to beginning the Optional Field Internship.
Basic computer skills are required.
The instructional materials required for this course are included in enrollment. The following textbooks will be shipped to you approximately 7-10 business days after enrollment:
The Fitness Business Management course offers essential educational pathways and career opportunities for:
Yes, ed2go courses are online, so you never have to actually travel to the school. Most schools offer telephone or online registration.
This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.
This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive six (6) months to complete the course.
The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact your Student Advisor to help you work out a suitable completion date. Please note that an extension fee may be charged.
You may be assigned with an instructor or team of industry experts for one-on-one course interaction. Your support will be available (via e-mail) to answer any questions you may have and to provide feedback on your performance. All of our instructors are successful working professionals in the fields in which they teach. You will be assigned to an Advisor for academic support.
Upon successful completion of the course, you will be awarded a Certificate of Completion.
This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.
ed2go courses are non-credit, so they do not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more: https://www.ed2go.com/career/financial-assistance
If you have questions that are not answered on our website, please feel free to contact us via LIVE CHAT or by calling us at (855) 520-6806. If you are visiting us during non-business hours, please feel free to send us a question using the Contact Us form.
Yes, because ed2go programs are online you never have to actually travel to the school. Most schools offer telephone or online registration.
We know how important it is for the teacher to be available to the student. You can use regular e-mail, the classroom discussion boards, the chat room, or the telephone to interact with the teacher.
Students who enter the course have three unique options for placement in a six-week, 60-hour internship experience. You may elect to intern at an approved partnered internship site, at a facility of your choice either in the U.S. or internationally (with course coordinator and instructor approval), or at a facility with which you're currently employed.
The internship program requires students to establish informational interviews approximately four weeks prior to the internship start date with several different internship site locations. An internship information packet will be provided to guide you in the process of setting up an internship, if you're interested in this opportunity. NOTE: Students do need to receive CPR certification and approval by the course coordinator prior to beginning the Optional Field Internship Program.