George Mason University
What you will learn
- Communicate with new clients to understand their design style
- Present a visual event concept based on a client's personal preferences
- Understand the different types of design styles and how to incorporate them into an event
- Understand how color plays an important role in the event design and experience
- Create a floor plan using simple tools to sketch and design a concept
- Utilize the event planning process and as it applies to design
- Create their signature statement as an event designer
How you will benefit
- Learn how to interact with clients effectively and positively
- Become able to design an event or wedding independently
- Understand how to manage the business aspects of an event, including budgeting and locating vendors
- Gain confidence in your planning skills as they relate to event management
How the course is taught
- Self-paced, online course
- 6 Months to complete
- Open enrollment, begin anytime
- 240 course hours
- Daring to Dream - Introduction
- Intro video
- Industry history and evolution
- Preston Bailey's story
- Definition of event design
- Difference between designer and planner
- Fundamentals of design styles
- Assignment – Inspiration project
- Defining the Dream - Working with Clients
- Preston Bailey's design statement
- Formulas for event design planning
- First client meeting
- Design Intuition – Building a bond and rapport, asking the right questions
- Presenting design options and upsell/enhancement opportunities
- Tools and Resources
- Case study
- Lessons Learned
- Designing the Dream - Working with the Team
- Working the Room – the process of designing your way into and out of a space
- Décor Design Outline
- Signature Statement Pieces
- Design Presentation Process – renderings, vision/mood boards, textiles, colors, etc.
- Tools and Resources: Vendors, Suppliers, Craftsman, Artist
- Case Stud
- Delivering the Dream
- Vendors and Service Providers
- Event Design Production
- Production Services
- Tools and Resources
- Case study
- Living the Dream
- Cost Analysis
- Pricing a Project
- Case Study
- Final Project
- Final Exam
Cho Phillips is a visionary leader and community builder who has made a great impact in the entrepreneurial education and skills training industry. As the CEO and founder of Lovegevity, Inc., she provides accredited colleges and universities with cutting-edge courses. She is also the visionary founder of Lovegevity University and Lovegevity's Wedding Planning Institute. Cho is an educator, course creator, author, and producer of numerous programs that offer continuing education, certifications, and professional designations for freelancers and creative entrepreneurs worldwide. Her work has earned her recognition around the world, and she has coached and guided thousands of entrepreneurs and freelancers in launching and growing their businesses. Apart from her philanthropic endeavors and coaching, Cho resides in Northern California with her family and seven beloved French bulldogs.
There are no prerequisites to take this course. However, it is recommended that you take Certified Wedding Planner prior to enrolling.
- This course can be taken on either a PC or Mac.
- PC: Windows 8 or later.
- Mac: macOS 10.6 or later.
- Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
- Microsoft Word (not included in enrollment).
- Adobe Acrobat Reader.
- Software must be installed and fully operational before the course begins.
- Email capabilities and access to a personal email account.
Instructional Material Requirements:
The instructional materials required for this course are included in enrollment. The following textbooks will be shipped to you approximately 7-10 business days after enrollment:
- Preston Bailey's Signature Wedding & Event Design
Please note: You will receive a digital book if the physical book is on backorder.
This course is open enrollment, so you can register and start the course as soon as you are ready. Access to your course can take 24-48 business hours.
This course is self-paced and open enrollment, so you can start when you want and finish at your own pace. When you register, you'll receive six (6) months to complete the course.
The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact the student advising team to see what options you may have available to work out a suitable completion date. Please note that an extension fee may be charged.
Our courses are designed to accommodate various learning preferences. Depending on the course structure, you may get different forms of support. Self-paced courses are designed to be user-friendly and independent, minimizing the need for external support. In courses with instructors, our direct platform support feature includes opportunities for questions, discussions, and remediation, with email and phone support available for select courses. Our student advising team is available to guide you on program requirements and administrative requests, but they do not provide assistance with course content. Our goal is to provide you with the necessary support for success, whether it's through self-paced exploration, direct communication, or guidance from our advising team.
Upon successful completion of the course, you will be awarded a Certificate of Completion.
This course will provide you with the skills you need to obtain an entry-level position in most cases. Potential students should always do research on the job market in their area before registering.
This course is non-credit, so it does not qualify for federal aid, FAFSA and Pell Grant. In some states, vocational rehab or workforce development boards will pay for qualified students to take our courses. Additionally, some students may qualify for financial assistance when they enroll, if they meet certain requirements. Financing is available from select schools. Learn more about financial assistance.
If you have questions that are not answered on our website, representatives are available via LIVE chat. You can also call us at 1-877-221-5151 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the "Contact Us" form.
There is a distinctive difference between an event planner and an event designer. The event planner is involved in every aspect of the logistical project management of the planning process and the event itself; however, it is the event designer that designs the event details from top to bottom, including the design surrounding the activities that make an event come to life. In many cases it is the designer that extracts the emotional and personal elements of a client and weaves those personal expressions into the event design. A wedding planner taking this course will learn the art of design and how to apply design techniques to their existing knowledge and services to their clients.