Sales Representative Training

Modern buyers are informed, time-constrained, and skeptical of generic sales pitches. As a result, sales performance increasingly depends on structured processes, empathy-driven relationship building, confident objection handling, and fluency with tools such as CRMs, LinkedIn, automation, and enablement platforms. This sales training program is designed to help you operate in a practical, end-to-end pathway aligned with contemporary selling styles that work.

Throughout this sales representative...

6 Months / 100 Course Hrs

Open Enrollment

Offered in partnership with your preferred school

Innovatefy, Inc.

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Learning method

Instructor-led

$1,450USD

Self-paced. Study on your own schedule

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Details + Objectives

Course code: GES2204

What you will learn

Execute the full professional sales process with consistent follow-through—from prospecting and qualification to close and post-sale relationship management
Prospect, qualify, and nurture leads using inbound/outbound methods and social selling approaches
Conduct discovery and needs analysis using active listening, effective questioning, and persona-based alignment
Present value through tailored messaging, storytelling, and demonstrations, while handling objections and negotiating win-win outcomes
Use CRM and modern sales tools to manage pipeline, follow-up, relationship continuity, and adapt to trends (virtual selling, AI/data-driven selling)

How you will benefit

Increase your employability and performance by demonstrating full-cycle sales readiness—not just scripts or prospecting, but end-to-end execution
Close more consistently by using proven objection handling and negotiation frameworks instead of improvising under pressure
Build stronger customer relationships (and more repeat/referral business) through customer-centric communication, empathy, and listening skills
Improve productivity and follow-through with CRM discipline and modern sales tech—helping you manage pipeline, prioritize next steps, and reduce missed opportunities
Finish with a portfolio-ready capstone of a complete sales-cycle simulation that demonstrates practical competence to employers or clients

How the course is taught

Self-paced, online course
6 Months to complete
Open enrollment, begin anytime
100 course hours

Outline

Introduction to Professional Selling
1. Sales fundamentals and modern customer journey
2. Ethics and professionalism
Sales Process & Methodologies
1. Understanding the sales cycle
2. Methodologies and approaches
Prospecting & Lead Generation
1. Targeting and research
2. Lead generation techniques
Needs Analysis & Relationship Building
1. Building rapport
2. Needs assessment and solution alignment
Sales Presentations & Demonstrations
1. Crafting presentations for impact
2. Delivering effective demos
Overcoming Objections & Negotiation
1. Objection handling
2. Negotiation and closing techniques
Closing the Sale
1. Closing signals and timing
2. Formalizing the deal
CRM & Follow-Up
1. CRM tools and techniques
2. After-sale service
Sales Technology & Trends
1. Digital tools for sales
2. Emerging trends

Instructors & Support

Sean Smiley

Sean Smiley is a sales and sales leadership veteran with 35+ years of experience building teams and scaling revenue across multiple industries. As a former VP of North American Sales for a multibillion-dollar electronics manufacturer, he grew his division from $85 million to nearly $500 million in four years. He later founded and scaled his own audio-visual company to $5 million and helped multiple European manufacturers successfully expand into the U.S. market. His background brings learners practical, real-world expertise across prospecting, pipeline discipline, negotiation, closing, and performance management—the exact skills emphasized throughout the Sales Representative Mastery program.

Requirements

Prerequisites:

No prior experience required. Basic computer literacy, basic business communication, and comfort using email plus web-based tools.

Requirements:

Hardware Requirements:

This course can be taken on either a PC, Mac or Chromebook device.

Software Requirements:

PC: Windows 10 or later.
Mac: macOS 12 or later.
Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
Any word processing application (not included in enrollment).
Microsoft Word Online
Adobe Acrobat Reader.
Software must be installed and fully operational before the course begins.

Other:

Email capabilities and access to a personal email account.

Instructional Material Requirements:

The instructional materials required for this course are included in enrollment and will be available online.

FAQ

Based on Zippia data, the average sales representative in the U.S. earns approximately $56,591 per year ($27.21 per hour). Salaries typically range from $33,000 for entry-level positions to over $94,000 for top-tier senior roles.

No.

After you register, you will receive 6 months to complete the course. The time allotted for completion has been calculated based on the number of course hours.

This course is open enrollment, so you can register and start the course whenever you are ready. Access to your course can take 24-48 business hours.

The time allotted for course completion has been calculated based on the number of course hours. However, if you are unable to complete the course, contact the student advising team to see what options you may have available to work out a suitable completion date. Please note that an extension fee may be charged.

Our courses are designed to accommodate various learning preferences. Depending on the course structure, you may get different forms of support. Self-paced courses are designed to be user-friendly and independent, minimizing the need for external support. In courses with instructors, our direct platform support feature includes opportunities for questions, discussions, and remediation, with email and phone support available for select courses. Our student advising team is available to guide you on program requirements and administrative requests, but they do not provide assistance with course content. Our goal is to provide you with the necessary support for success, whether it's through self-paced exploration, direct communication, or guidance from our advising team.

Upon successfully passing the final exam, you will be awarded a certificate of completion from the school or organization that you registered through.

ed2go courses will help you gain the skills you need to obtain an entry-level position in most cases. However, you should always research the job market in your area before enrolling.

ed2go courses are non-credit, so they do not qualify for federal aid, FAFSA, and Pell Grant. In some states, vocational rehab or workforce development boards may provide funding to take our courses. Additionally, you may qualify for financial assistance if you meet certain requirements. Learn more about financial assistance.

If you have questions that are not answered on our website, representatives are available via LIVE chat. You can also call us at 1-877-221-5151 during regular business hours to have your questions promptly answered. If you are visiting us during non-business hours, please send us a question using the “Contact Us.”

Sales Representative Training

Innovatefy, Inc.