Business Coach
Business coaching continues to grow as entrepreneurs and small businesses seek practical, results-driven guidance to improve profitability, strengthen operations, and scale sustainably. The Business Coach course provides a comprehensive, job-aligned pathway into business coaching—covering core coaching principles, ethical standards, client relationship management, business strategy fundamentals, and modern tools/technology used to deliver coaching effectively in virtual and hybrid environments.
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Learning method
for additional information
Business Coach
Details + Objectives
Course code: GES2195
What you will learn
- Apply industry-standard coaching models (GROW, SMART, SWOT, strengths-based coaching) to structure effective client sessions
- Build a sustainable client pipeline using niche positioning, discovery sessions, and relationship management strategies
- Learn business coach fundamentals, such asgoal setting, planning, budgeting/cash flow basics, marketing/branding, sales growth, and productivity
- Use communication tools (active listening, powerful questioning, feedback) to overcome resistance and drive client action
- Implement coaching operations best practices (tech stack, contracts, confidentiality, pricing models, KPI tracking)
How you will benefit
- Deliver structured coaching sessions that improve client clarity, accountability, and measurable outcomes
- Build credibility and professionalism with ethical standards, agreements, and well-defined coaching boundaries
- Increase earning potential by learning practical pricing, lead generation, and scalable service delivery strategies
- Improve business decision-making skills you can use immediately—whether coaching others or strengthening your own business
- Create portfolio-ready proof of competence through a coaching plan/case study and recorded session submission
How the course is taught
- Self-paced, online course
- 6 Months to complete
- Open enrollment, begin anytime
- 100 course hours
Instructors & Support
Dana Shular
Dana Shular is the owner of Ascend Together, LLC and has supported small business owners through coaching focused on business operations, logistics, pricing, and sales—helping clients move from "busy" to profitable through clear systems, practical strategy, and accountable execution. She brings direct experience working with entrepreneurs on the real-world challenges that drive business performance: operational consistency, client experience, workflow efficiency, and revenue planning.
Requirements
Prerequisites:
No prior experience required. Basic computer literacy and basic business communication.
Requirements:
Hardware Requirements:
- This course can be taken on either a PC, Mac, or Chromebook.
Software Requirements:
- PC: Windows 10 or later.
- Mac: macOS 12 or later.
- Browser: The latest version of Google Chrome or Mozilla Firefox are preferred. Microsoft Edge and Safari are also compatible.
- Any word processing application (not included in enrollment).
- Microsoft Word Online
- Adobe Acrobat Reader.
- Software must be installed and fully operational before the course begins.
Other:
- Email capabilities and access to a personal email account.
Instructional Material Requirements:
The instructional materials required for this course are included in enrollment and will be available online.